Asked in 1969 why he doesn’t play “serious” music, Persson replied: “Well, I’d say we’re more serious [than professional musicians]… You have to realize that people exist. They don’t think of the people, they only think of their culture, a culture that no longer exists in a way that’s relatable… The purpose of that culture is to impose some kind of oppression.” The broader social implications of this perspective are quite clear. An inclusive music not only challenges the economics of pop culture, it does so by employing an aesthetic approach that incorporates the methods of that pop culture. Another band member put it this way: “If not everyone can join in and play, then it’s the music itself that is at fault.”